Going against the tide. We started to see a real problem in the health and beauty industry: it was completely overlooking the needs of people with thick, curly, and voluminous hair. We wanted to make what no one else was making. With these hair types in mind, we started to design the first SOUL CAP – an extra-large swimming cap created for swimmers who struggle with their hair.
Apply for your free showcase page or nominate your favourite online stores here.